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New arrivals — Summer 2026

Your next device, curated for you.

Smartphones, laptops & accessories hand-picked for the UAE & GCC.

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New arrivals

iPhone 16 Series

Pre-order now & get free AirPods case

Shop iPhones
Weekend deal

Save up to 30% on laptops

Dell, HP, Lenovo & MacBook — limited time

See deals
Bundle offer

Phone + Accessories combo

Save AED 150 when you buy together

Shop bundles

Best sellers

Most-loved products across all categories

Apple iPhone 15 Pro Max 1TB Natural Titanium, TRA Version
Best seller
-22%

Apple

Apple iPhone 15 Pro Max 1TB Natural Titanium, TRA Version

AED 6,249AED 7,985
Apple iPhone 15 Pro Max 256GB White Titanium, TRA Version
Best seller
-12%

Apple

Apple iPhone 15 Pro Max 256GB White Titanium, TRA Version

AED 4,497AED 5,099
Apple MacBook Air M2 Chip
Best seller
-25%

Apple

Apple MacBook Air M2 Chip

AED 3,659AED 4,899
Apple iPhone 15 Pro Max 512GB Blue Titanium, TRA Version
Best seller
-24%

Apple

Apple iPhone 15 Pro Max 512GB Blue Titanium, TRA Version

AED 5,199AED 6,799
Apple iPhone 15 Pro Max 256GB Black Titanium, TRA Version
Best seller
-12%

Apple

Apple iPhone 15 Pro Max 256GB Black Titanium, TRA Version

AED 4,497AED 5,099
Apple iPhone 15 Pro Max 1TB White Titanium, TRA Version
Best seller
-22%

Apple

Apple iPhone 15 Pro Max 1TB White Titanium, TRA Version

AED 6,249AED 7,985
Apple MacBook Air M2
Best seller
-25%

Apple

Apple MacBook Air M2

AED 3,659AED 4,850
Apple iPhone 15 Pro Max 512GB White Titanium, TRA Version
Best seller
-22%

Apple

Apple iPhone 15 Pro Max 512GB White Titanium, TRA Version

AED 5,289AED 6,755
Apple iPhone 15 Pro Max 512GB Natural Titanium, TRA Version
Best seller
-23%

Apple

Apple iPhone 15 Pro Max 512GB Natural Titanium, TRA Version

AED 5,249AED 6,799
Apple iPhone 15 Pro Max 256GB Blue Titanium, TRA Version
Best seller
-12%

Apple

Apple iPhone 15 Pro Max 256GB Blue Titanium, TRA Version

AED 4,497AED 5,099
Microsoft Surface Pro 9 512GB i7 16GB Graphite TRA Win11 Pro
Best seller
-28%

Microsoft

Microsoft Surface Pro 9 512GB i7 16GB Graphite TRA Win11 Pro

AED 6,270AED 8,750
Microsoft Surface Pro 9 - 13" Microsoft Surface Pro 9 1TB i7 16GB Platinum TRA Win11 Pro QKV-00007
Best seller
-26%

Microsoft

Microsoft Surface Pro 9 - 13" Microsoft Surface Pro 9 1TB i7 16GB Platinum TRA Win11 Pro QKV-00007

AED 7,380AED 9,990
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Top Smartphones

Best-selling smartphones from leading brands

Apple iPhone 15 Pro Max 256GB Blue Titanium, TRA Version
-12%

Apple

Apple iPhone 15 Pro Max 256GB Blue Titanium, TRA Version

AED 4,497AED 5,099
Apple iPhone 15 Pro Max 512GB White Titanium, TRA Version
-22%

Apple

Apple iPhone 15 Pro Max 512GB White Titanium, TRA Version

AED 5,289AED 6,755
Apple iPhone 15 Pro Max 1TB White Titanium, TRA Version
-22%

Apple

Apple iPhone 15 Pro Max 1TB White Titanium, TRA Version

AED 6,249AED 7,985
Apple iPhone 15 Pro Max 512GB Natural Titanium, TRA Version
-23%

Apple

Apple iPhone 15 Pro Max 512GB Natural Titanium, TRA Version

AED 5,249AED 6,799
Apple iPhone 15 Pro Max 512GB Blue Titanium, TRA Version
-24%

Apple

Apple iPhone 15 Pro Max 512GB Blue Titanium, TRA Version

AED 5,199AED 6,799
Apple iPhone 15 Pro Max 1TB Natural Titanium, TRA Version
-22%

Apple

Apple iPhone 15 Pro Max 1TB Natural Titanium, TRA Version

AED 6,249AED 7,985
Apple iPhone 15 Pro Max 256GB White Titanium, TRA Version
-12%

Apple

Apple iPhone 15 Pro Max 256GB White Titanium, TRA Version

AED 4,497AED 5,099
Apple iPhone 15 Pro Max 256GB Black Titanium, TRA Version
-12%

Apple

Apple iPhone 15 Pro Max 256GB Black Titanium, TRA Version

AED 4,497AED 5,099
Samsung Galaxy S24 Ultra 12GB 1TB Storage Titanium Black
-30%

Samsung

Samsung Galaxy S24 Ultra 12GB 1TB Storage Titanium Black

AED 4,989AED 7,129
Samsung Galaxy S24 Ultra 12GB 512GB Storage Titanium Yellow
-33%

Samsung

Samsung Galaxy S24 Ultra 12GB 512GB Storage Titanium Yellow

AED 3,399AED 5,099
Apple iPhone 15 Pro Max 1TB Blue Titanium, TRA Version
-18%

Apple

Apple iPhone 15 Pro Max 1TB Blue Titanium, TRA Version

AED 6,155AED 7,525
Apple iPhone 15 Pro Max 256GB Natural Titanium, TRA Version
-12%

Apple

Apple iPhone 15 Pro Max 256GB Natural Titanium, TRA Version

AED 4,496AED 5,099
Samsung Galaxy S24 Ultra 12GB 1TB Storage, Titanium Blue
-21%

Samsung

Samsung Galaxy S24 Ultra 12GB 1TB Storage, Titanium Blue

AED 5,199AED 6,599
Samsung Galaxy S24 Ultra 12GB 1TB Storage, Titanium Green
-21%

Samsung

Samsung Galaxy S24 Ultra 12GB 1TB Storage, Titanium Green

AED 5,199AED 6,599
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Top Laptops

Best-selling laptops from leading brands

Microsoft Surface Pro 9 512GB i7 16GB Graphite TRA Win11 Pro
-28%

Microsoft

Microsoft Surface Pro 9 512GB i7 16GB Graphite TRA Win11 Pro

AED 6,270AED 8,750
Apple MacBook Air M2 Chip
-25%

Apple

Apple MacBook Air M2 Chip

AED 3,659AED 4,899
Microsoft Surface Pro 9 - 13" Microsoft Surface Pro 9 1TB i7 16GB Platinum TRA Win11 Pro QKV-00007
-26%

Microsoft

Microsoft Surface Pro 9 - 13" Microsoft Surface Pro 9 1TB i7 16GB Platinum TRA Win11 Pro QKV-00007

AED 7,380AED 9,990
Apple MacBook Air M2
-25%

Apple

Apple MacBook Air M2

AED 3,659AED 4,850
LENOVO THINKPAD P16S GEN 2 MOBILE WORKSTATION INTEL ¹³th GENERATION CORE i7-1360P PROCESSOR 16GB RAM 512GB SSD 16" WUXGA (1920x1200) IPS DISPALY NVIDIA RTX A500 4096MB GRAPHICS WINDOWS 11 PRO PROVILII BLACK COLOUR ENGLISH BACKLIGHT KEYBOARD FINGER PRINT READER

Lenovo

LENOVO THINKPAD P16S GEN 2 MOBILE WORKSTATION INTEL ¹³th GENERATION CORE i7-1360P PROCESSOR 16GB RAM 512GB SSD 16" WUXGA (1920x1200) IPS DISPALY NVIDIA RTX A500 4096MB GRAPHICS WINDOWS 11 PRO PROVILII BLACK COLOUR ENGLISH BACKLIGHT KEYBOARD FINGER PRINT READER

AED 6,890
Apple MacBook Air M1 Chip 8GB, 256GB SSD, 13.3 Inch, Space Gray, Laptop - MGN63
-26%

Apple

Apple MacBook Air M1 Chip 8GB, 256GB SSD, 13.3 Inch, Space Gray, Laptop - MGN63

AED 2,899AED 3,937
Microsoft Surface Pro 9 1TB i7 32GB Platinum TRA Win11 Pro
-23%

Microsoft

Microsoft Surface Pro 9 1TB i7 32GB Platinum TRA Win11 Pro

AED 8,450AED 10,990
Apple MacBook Air M2 Chip
-25%

Apple

Apple MacBook Air M2 Chip

AED 3,659AED 4,850
Microsoft Surface Pro 9 512GB i7 16GB Platinum TRA Win11 Pro
-28%

Microsoft

Microsoft Surface Pro 9 512GB i7 16GB Platinum TRA Win11 Pro

AED 6,270AED 8,750
Microsoft Surface Pro 9 256GB i5 8GB Graphite TRA Win11 Pro
-36%

Microsoft

Microsoft Surface Pro 9 256GB i5 8GB Graphite TRA Win11 Pro

AED 3,850AED 5,990
Microsoft Surface Pro 9 256GB i5 8GB Platinum TRA Win11 Pro
-36%

Microsoft

Microsoft Surface Pro 9 256GB i5 8GB Platinum TRA Win11 Pro

AED 3,850AED 5,990
Apple MacBook Air M2 Chip
-25%

Apple

Apple MacBook Air M2 Chip

AED 3,659AED 4,899
Microsoft Surface Pro 9 13” - i7 12th Gen/ 16GB/ 512GB/ Win11 Pro Platinum TRA
-14%

Microsoft

Microsoft Surface Pro 9 13” - i7 12th Gen/ 16GB/ 512GB/ Win11 Pro Platinum TRA

AED 5,290AED 6,160
Microsoft Surface Pro 9 13” - i7 12th Gen/ 16GB/ 512GB/ Win11 Pro Graphite USA
-21%

Microsoft

Microsoft Surface Pro 9 13” - i7 12th Gen/ 16GB/ 512GB/ Win11 Pro Graphite USA

AED 4,890AED 6,160
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This week only

Up to 30% off on top brands

Apple, Samsung, Sony & more — limited stock at these prices.

Shop now

Popular Desktops

Shop the best desktops in our catalogue

Monoblock Lenovo ThinkCentre Neo 30a 22 Gen 3 (12B3004CGP)
-9%

Lenovo

Monoblock Lenovo ThinkCentre Neo 30a 22 Gen 3 (12B3004CGP)

AED 1,171AED 1,290
HP AIO 27-cb1157nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Touch, DOS, STARRY WHITE
-14%

Hp

HP AIO 27-cb1157nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Touch, DOS, STARRY WHITE

AED 3,350AED 3,893
HP AIO 27-CB1160nh Intel® Core™ Ci5-1235U 8GB 512GB NVIDIA® GeForce® MX450 2GB 27" FHD Non Touch DOS Jet Black
-6%

Hp

HP AIO 27-CB1160nh Intel® Core™ Ci5-1235U 8GB 512GB NVIDIA® GeForce® MX450 2GB 27" FHD Non Touch DOS Jet Black

AED 2,910AED 3,110
HP AIO 24-CB1014nh, Intel® Core™ i7-1255U (12TH GEN),8GB DDR4,512GB SSD, 23.8" FHD Non Touch, DOS, Wired KB and Mouse. Black
-15%

Hp

HP AIO 24-CB1014nh, Intel® Core™ i7-1255U (12TH GEN),8GB DDR4,512GB SSD, 23.8" FHD Non Touch, DOS, Wired KB and Mouse. Black

AED 2,510AED 2,938
HP AIO 27-cb1155nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Non Touch, DOS, STARRY WHITE
-12%

Hp

HP AIO 27-cb1155nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Non Touch, DOS, STARRY WHITE

AED 3,235AED 3,673
HP AIO 24-cb1010nh Intel® Core™ Ci7-1255U/8GB DDR4 - 3200/1 TB PCIe® NVMe™ M.2 SSD/ 23.8" FHD Non Touch/ DOS/Wired KB and Mouse /BLACK
-8%

Hp

HP AIO 24-cb1010nh Intel® Core™ Ci7-1255U/8GB DDR4 - 3200/1 TB PCIe® NVMe™ M.2 SSD/ 23.8" FHD Non Touch/ DOS/Wired KB and Mouse /BLACK

AED 2,985AED 3,260
HP AIO 24-cb1023nh Intel® Core™ Ci5-1235U (12TH GEN), 8GB DDR4, 512GB SSD, 23.8" FHD Touch , FREEDOS, WHITE
-23%

Hp

HP AIO 24-cb1023nh Intel® Core™ Ci5-1235U (12TH GEN), 8GB DDR4, 512GB SSD, 23.8" FHD Touch , FREEDOS, WHITE

AED 2,700AED 3,499
HP AIO 27-CB1126nh Intel® Core™ Ci5-1235U 16GB 512GB SSD 27" FHD Non Touch DOS White,
-2%

Hp

HP AIO 27-CB1126nh Intel® Core™ Ci5-1235U 16GB 512GB SSD 27" FHD Non Touch DOS White,

AED 2,850AED 2,902
LENOVO AIO V30A Intel Core i3-1115G4 Processor, 4GB RAM, 1TB-HDD, 21.5" FHD Display, DOS, English Keyboard, 1 Year Warranty |12D9001KGP
-12%

Lenovo

LENOVO AIO V30A Intel Core i3-1115G4 Processor, 4GB RAM, 1TB-HDD, 21.5" FHD Display, DOS, English Keyboard, 1 Year Warranty |12D9001KGP

AED 1,380AED 1,563
HP AIO 27-cb1158nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Touch, DOS, BLACK
-3%

Hp

HP AIO 27-cb1158nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Touch, DOS, BLACK

AED 3,465AED 3,563
Lenovo 11LC0039UM AIO V30A 21.5 Inch FHD Intel Core i3 1005G1 Processor 4GB DDR4 RAM 1TB HDD Integrated Intel UHD Graphics DOS - Black
-9%

Lenovo

Lenovo 11LC0039UM AIO V30A 21.5 Inch FHD Intel Core i3 1005G1 Processor 4GB DDR4 RAM 1TB HDD Integrated Intel UHD Graphics DOS - Black

AED 1,356AED 1,482
HP AIO 27-cb1156nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Non Touch, DOS, Black
-12%

Hp

HP AIO 27-cb1156nh Intel® Core™ Ci7-1255U/8GB/512GB SSD/27" FHD Non Touch, DOS, Black

AED 3,235AED 3,673
HP AIO 27-cb1004nh Intel® Core™ Ci7-1255U 16GB 1TB SSD 27" FHD Touch DOS Starry White
-5%

Hp

HP AIO 27-cb1004nh Intel® Core™ Ci7-1255U 16GB 1TB SSD 27" FHD Touch DOS Starry White

AED 3,465AED 3,636
Monoblock Lenovo ThinkCentre Neo 30a 22 Gen 3 (12B3004CGP)
-9%

Lenovo

Monoblock Lenovo ThinkCentre Neo 30a 22 Gen 3 (12B3004CGP)

AED 1,171AED 1,290
See all
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Popular Accessories

Shop the best accessories in our catalogue

HP 963XL High Yield black Original Ink Cartridge F6U16AE
-25%

HP

HP 963XL High Yield black Original Ink Cartridge F6U16AE

AED 186AED 249
HP 963XL High Yield yellow Original Ink Cartridge F6U16AE
-29%

HP

HP 963XL High Yield yellow Original Ink Cartridge F6U16AE

AED 142AED 199
Epson 108 EcoTank Yellow ink Bottle, C13T09C44A
-51%

Epson

Epson 108 EcoTank Yellow ink Bottle, C13T09C44A

AED 56AED 115
HP 652 Ink Advantage Cartridge Tri-color - F6V24AE
-35%

HP

HP 652 Ink Advantage Cartridge Tri-color - F6V24AE

AED 55AED 85
Apple Magic Bluetooth Keyboard for iPad Pro 11 Inch (1st, 2nd, 3rd & 4th Gen), iPad Air (4th & 5th Gen) with Touchpad (Multi Touch Gestures, Black)
-30%

Apple

Apple Magic Bluetooth Keyboard for iPad Pro 11 Inch (1st, 2nd, 3rd & 4th Gen), iPad Air (4th & 5th Gen) with Touchpad (Multi Touch Gestures, Black)

AED 1,175AED 1,690
Canon CanoScan LiDE 400 Flatbed Scanner
-34%

Canon

Canon CanoScan LiDE 400 Flatbed Scanner

AED 329AED 499
Canon CL-446 Colour Ink Cartridge
-25%

Canon

Canon CL-446 Colour Ink Cartridge

AED 64AED 85
HP 953XL High Yield Yellow Original Ink Cartridge F6U18AE
-20%

HP

HP 953XL High Yield Yellow Original Ink Cartridge F6U18AE

AED 164AED 205
Epson 108 EcoTank Black ink Bottle, C13T09C14A
-51%

Epson

Epson 108 EcoTank Black ink Bottle, C13T09C14A

AED 56AED 115
Canon 446 Ink cartridge Tri colour - CL-446
-24%

Canon

Canon 446 Ink cartridge Tri colour - CL-446

AED 63AED 83
Canon i-SENSYS MF752Cdw 3-In-One Colour Laser Printer
-35%

Canon

Canon i-SENSYS MF752Cdw 3-In-One Colour Laser Printer

AED 1,297AED 1,999
HP 652 Ink Advantage Cartridge Black - F6V25AE
-34%

Hp

HP 652 Ink Advantage Cartridge Black - F6V25AE

AED 65AED 99
Apple Pencil 1st Generation For iPad (Pixel-Perfect Precision, MQLY3HN/A, White)
-35%

Apple

Apple Pencil 1st Generation For iPad (Pixel-Perfect Precision, MQLY3HN/A, White)

AED 325AED 499
Canon i-SENSYS Multifunction Color Laser All-In-One Printer, MF754Cdw
-52%

Canon

Canon i-SENSYS Multifunction Color Laser All-In-One Printer, MF754Cdw

AED 1,389AED 2,898
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Popular Smart Life

Shop the best smart life in our catalogue

Meta Quest 3S - 256 GB
-20%

Meta

Meta Quest 3S - 256 GB

AED 2,630AED 3,290
Meta Quest 3S - 128GB
-28%

Meta

Meta Quest 3S - 128GB

AED 2,140AED 2,960
See all
See all →

Shop by budget

Find the right product at every price point

Under AED 500

Great phones & accessories on a budget

AED 500 – 2,000

Mid-range phones, laptops & more

AED 2,000+

Flagship phones, MacBooks & premium gear

Editor's picks

Handpicked by our team for quality and value

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New arrivals

Just landed — the freshest products in our catalogue

IPHONE 17 PRO MAX 1TB
New

APPLE

IPHONE 17 PRO MAX 1TB

AED 6,579
IPHONE 17 PRO MAX 512GB
New
-2%

APPLE

IPHONE 17 PRO MAX 512GB

AED 5,899AED 5,999
IPHONE 17 PRO 1TB
New
-2%

APPLE

IPHONE 17 PRO 1TB

AED 6,299AED 6,400
iPhone 17 Pro 512GB
New
0

APPLE

iPhone 17 Pro 512GB

AED 5,299AED 5,300
IPHONE 17 PRO 256GB
New
0

APPLE

IPHONE 17 PRO 256GB

AED 4,699AED 4,700
iPhone 17 Pro Max (256GB)
New
-2%

APPLE

iPhone 17 Pro Max (256GB)

AED 5,099AED 5,200
iPhone 17 256GB
New
-1%

APPLE

iPhone 17 256GB

AED 4,659AED 4,700
iPhone X 64GB
New
-11%

APPLE

iPhone X 64GB

AED 399AED 450
iPhone X 256GB
New
-17%

APPLE

iPhone X 256GB

AED 459AED 550
iPhone XS 256GB
New
-16%

APPLE

iPhone XS 256GB

AED 549AED 650
iPhone XR 64GB
New
-16%

APPLE

iPhone XR 64GB

AED 549AED 650
iPhone XR 128GB
New
-5%

APPLE

iPhone XR 128GB

AED 619AED 650
See all
See all →